Ensure New Marketing Technology is Adopted by Your Employees

Kristin Molina, VP of Client Services for MarcomCentral, spends 80% of her day working with corporate marketers who are implementing new marketing technology for their company. With almost all clients, a common question that comes up is: “how do I get employees on board with the new system?” In this webinar, Kristin shares the most effective ways to ensure your employees actually use the new technology, and how to keep them engaged after launch.

Highlights:

• Best practices for launching new marketing technology
• Tips and tricks to keep users engaged
• How to identify power users as advocates