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MarcomCentral

brand consistency
The Importance of Building Trust with Brand Consistency
The Importance of Building Trust with Brand Consistency 780 460 MarcomCentral

You’re sitting in front of the TV when your show cuts to a commercial. The plain white background featuring natural, smiling women in white tees and tank tops gives off…

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marketing assets
Don’t Be a DIY Designer: Keep Your Brand Identity Consistent
Don’t Be a DIY Designer: Keep Your Brand Identity Consistent 780 460 MarcomCentral

Introducing Marketing Mike, a mid-level marketing and media specialist at Adaptive Media, a global health and wellness firm. Marketing Mike tries his best to perform his job efficiently and competently…

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brand identity model
5 Important Aspects of Brand Identity to Maintain Brand Equity
5 Important Aspects of Brand Identity to Maintain Brand Equity 780 460 MarcomCentral

As an organization, your brand is everything. It’s what makes you recognizable to your customers and potential buyers and helps set you apart from your competitors. Building a brand is…

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The State of Digital Asset Management in 2020…and Our Pivotal Role
The State of Digital Asset Management in 2020…and Our Pivotal Role 780 460 MarcomCentral

A new decade is on the horizon, and with 2020 approaching it’s a natural time for both reflection and foresight. We’re beyond excited to officially be back in action here…

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MarcomCentral VP of Marketing, Matt Roberts, discusses Marketing Strategy in 2020
MarcomCentral VP of Marketing, Matt Roberts, discusses Marketing Strategy in 2020 780 460 MarcomCentral

By: The Weekly Trends “Brand enablement (Branding) is a strategy that proactively ensures a strong brand personality, identity, and voice through every customer touchpoint. The core philosophy behind brand enablement…

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