Posts By :

Jody Scheldt

MarcomCentral Recognized as Best Marketing Asset Management Solution
MarcomCentral Recognized as Best Marketing Asset Management Solution 780 460 Jody Scheldt

Solana Beach, CA – August 08, 2017 MarcomCentral®, a leading provider of cloud-based print and marketing technology, has been awarded a 2017 Must See ‘Ems for their ad hoc job…

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The Dangers of Being Careless with Corporate Identity
The Dangers of Being Careless with Corporate Identity 780 460 Jody Scheldt

Successful brands are built by consistently meeting the expectations customers have of the brand. The only way to meet those expectations? By adhering to company-wide operating standards. For franchisors, that…

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The Key to Making Content Work in the Financial Services Industry
The Key to Making Content Work in the Financial Services Industry 780 460 Jody Scheldt

Worldwide, marketers in the Financial Services industry are tasked with an extra layer of concern – they must ensure content adheres to constantly evolving regulatory guidelines while also maintaining brand…

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3 Ways Nonprofits Can Empower Marketing at Nationwide Chapters
3 Ways Nonprofits Can Empower Marketing at Nationwide Chapters 780 460 Jody Scheldt

Only 26% of nonprofits nationwide say their organizations are effective at using marketing content.[1] This is often due to a lack of support for distributed chapters who don’t have large marketing…

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MarcomCentral Recognized as Best Marketing Asset Management Solution
MarcomCentral Recognized as Best Marketing Asset Management Solution 780 460 Jody Scheldt

Solana Beach, CA – March 30, 2017 MarcomCentral®, a leading provider of cloud-based Marketing Asset Management and Variable Data Publishing (VDP) solutions, has  been awarded “Best Marketing Asset Management Solution…

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Avanti Slingshot First Print MIS to Integrate with JobDirect Plus
Avanti Slingshot First Print MIS to Integrate with JobDirect Plus 780 460 Jody Scheldt

TORONTO, March 28, 2017 – Avanti Computer Systems Limited, a leader in Print MIS solutions, today announced that Avanti Slingshot® is the first print MIS to integrate seamlessly with MarcomCentral…

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MarcomCentral’s 5th Annual User Conference Begins!
MarcomCentral’s 5th Annual User Conference Begins! 780 460 Jody Scheldt

Solana Beach, CA – February 28, 2017 MarcomCentral®, an industry leading provider of cloud-based Marketing Asset Management and Variable Data Publishing solutions, has officially kicked off day one of their…

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What Happens when Sales Stops Waiting on Marketing?
What Happens when Sales Stops Waiting on Marketing? 780 460 Jody Scheldt

This can go either one of two ways: (1) Sales has access to brand marketing collateral when they need it so there’s no need to submit a request to marketing…

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Why These 6 Industries Rely on Marketing Asset Management
Why These 6 Industries Rely on Marketing Asset Management 780 460 Jody Scheldt

Marketing Asset Management (MAM) provides stability and control in highly regulated industries, such as pharmaceutical, healthcare, and financial services. In these verticals, outdated regulatory data can be inadvertently shared if…

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The #1 Reason Companies Struggle with Brand Consistency
The #1 Reason Companies Struggle with Brand Consistency 780 460 Jody Scheldt

The #1 Reason Companies Struggle with Brand Consistency Our charter as marketers today is to satisfy our customers’ need for information, regardless of which channel they prefer to engage with…

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